Technology Adoption--Rethinking the Model Ann Grackin and Bill McBeath Published on Jan 8, 2013 ChainLink's Technology Adoption Model offers fresh perspectives on how technology matures and why some solutions are adopted, while others languish. Existing models generally focus on the point of view of the technology provider, rather than the customer/adopter's perspective. They also have not been updated to explain the growth of community-oriented supply chain solutions. Based on extensive research and commentary from end-users, we have developed a technology adoption model that encompasses end user viewpoints and supply chain/network-community solutions.

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